JENKI is on a mission to challenge coffee culture—no caffeine crash, no jitters, just calm, focused energy. Founded in 2020 by Claudia Boyer from London, this matcha-first brand blends ceremonial-grade green tea from Uji, Japan, with modern rituals designed for real life. 

They’re not just selling matcha—they're selling "genki" (元気), the Japanese concept of life force. It’s about ditching sugar-fuelled highs and swapping them for mellow mental clarity and antioxidant-packed goodness. Whether it’s a morning hit, mid-afternoon pick-me-up, or pre-gym ritual, JENKI slips in effortlessly—no grinders, no fuss, all flavour.

With flagship bars in London’s Spitalfields, Selfridges, Covent Garden and Borough Market, plus a slick online subscription service, this brand brings quiet energy to busy routines. Stylish, sustainable, and rooted in ritual—JENKI brings matcha from sacred hills to city hustle with effortless grace. Very Dandy.